VerticalNet
 | |
| Founded | 1995 |
|---|---|
| Founder | Michael McNulty Michael Hagan |
| Fate | Acquired by Bravo Solutions (2008) |
| Headquarters | Horsham, Pennsylvania |
| Revenue |  $16 million (2006) |
| -$24 million (2006) | |
| Total assets | $20 million (2006) |
| Total equity | $2 million (2006) |
Number of employees | 88 (2006) |
| Footnotes / references [1] | |
Verticalnet, Inc. was a host of 43 business-to-business (B2B) procurement portals headquartered in Horsham, Pennsylvania.[2] It was famous for its market capitalization of $10.89 billion on March 10, 2000, during the dot-com bubble,[3] despite sales of only $112.5 million in 2000.[4] Verticalnet was acquired by Bravo Solutions in 2008 for $15.2 million.[5][6]
History
Verticalnet was founded in 1995 by Michael McNulty and Michael Hagan with a site called WaterOnline.[2]
In 1997, Mark Walsh joined the company as its chief executive officer.
In 1999, on the first day of trading after its initial public offering, its shares increased in value by 180%, valuing the company at $1.6 billion, despite only having $3.6 million in quarterly revenue. The company had 1,300 advertisers, each of which were paying $6,000 per year. At that time, Internet Capital Group, now Actua Corporation, owned 28% of the company and founders Michael McNulty and Michael Hagan were each worth $60 million on paper.[2]
In 1999, the company lost $53.5 million on revenues of $18.4 million.[7] In 2000, revenues increased to $112.5 million and the company posted a cash loss of $28.5 million.[4]
In January 2000, the company received a $100 million investment from Microsoft.[8]
During 2000, the dot-com bubble burst, and the market capitalization of the company fell from a peak of $10.89 billion on March 10, 2000 to $3.89 billion on May 4, 2000.[3]
In 2002, Verticalnet acquired Atlas Commerce for 14.3 million shares of Verticalnet common stock and $3.5 million of cash and the company relocated to Malvern, Pennsylvania.[9]
In 2002, VerticalNet sold its Small and Medium Business Group to Corry Publishing, now Jameson Publishing, for a cash up-front payment of $2.35 million and a four-year performance-based earn-out of $6.5 million, as well as the assumption of certain liabilities.[10]
In 2008, Bravo Solutions acquired Verticalnet for $15.2 million.[5][6]
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